Chrysalis Content Creation.

Brand Identity

Chrysalis Content Creation approached me at Multiverse Brands to create a creative and memorable visual brand. The client wished to inject interest into their brand to stand out within their competitive market, whilst still appearing highly professional. They wanted something to make them stand out amongst their competitors and position them as the skilled, creative thinker that they are.

Through the discovery stage of our process we found our client identifying very closely with both the creator archetype and also the sage, so we created a concept of "science meets creativity". Instead of using standard icons we used scientific style illustrations, over layed with elements of the striking colour palette. This illustration style also continued across all branding materials to give a truly unique and memorable brand, showcasing Chrysalis content creation as not just creative, but also methodical and intelligent.

The logo was created with iconic, customised lettering, with curls and dots to link to the butterfly concept of the brand.