HomeMed.

Rebrand, Microsoft Templates, Website Design, Wireframes, UX, UI, App Design, Custom Illustrations.

Whilst at Multiverse I lead the re-brand for HomeMed, a virtual pharmacy benefit for US businesses, to develop a brand that effectively communicates their unique value proposition. HomeMed offers unlimited prescriptions for a low monthly fee per employee, aiming to reduce insurance premiums and foster a healthier workforce for large corporations. Our work focused on highlighting the simplicity of HomeMed's pricing model, the zero co-pay benefit, and the overall ease of access to virtual pharmaceutical care.

We crafted a brand narrative and visual identity that resonates with HR decision-makers, emphasizing the cost savings and improved employee well-being that HomeMed provides. This included developing marketing materials that clearly articulate HomeMed's benefits and streamline the process for businesses to enroll. We also created the brand to appeal to the employyes using HomeMeds services - as it was imperative that they were engaged. Within this we created an easy to use app design. Our collaboration helped HomeMed establish a strong presence in the competitive employee benefits market.